Snowflake’s Data Cloud launches in Indonesia

• Local operations will support Indonesian and multinational companies as they accelerate their migration to the Data Cloud.

Indonesia continues to experience increasing growth in data and cloud adoption, especially with digitalization now happening in almost every corner of the country. In order for businesses to get the most value from the data, they need to have access to tools that can not only give them insights fast but also break down data silos.

One of the biggest problems businesses face when it comes to making the most out of their data is understanding their data in the first place. As the data is often in silos and unstructured, businesses are unable to harness the full capabilities of their data.

As such, tech companies continue to invest heavily in Indonesia, providing tools and solutions to businesses to deal with this. Now, Snowflake is also bringing its Data Cloud to customers and partners in the country as it launches its services there. Expected to be availed in the AWS Asia Pacific (Jakarta) region by April 2023, this move will enable their customers to accelerate their migration to the Data Cloud.

The Snowflake Data Cloud platform helps organizations break down data silos – bringing structured, semi-structured, and unstructured data into one location, allowing users to gain critical business insights. The platform helps organizations execute their most critical workloads through a multi-cluster shared data architecture, via a fully managed platform that capitalizes on the near-infinite resources of the cloud. On top of that, the platform allows near-limitless access so that organizations can develop and run data applications, models, and pipelines where data resides, all while unlocking cost-efficiency through a usage-based, per-second pricing model.

In short, Snowflake’s Data Cloud platform supports businesses though:

• Bringing data into one secure location, allowing better business insight
• Capitalizing on the resources of the cloud, enabling organizations to execute their most critical workload
• Allowing near-limitless access so that organizations can develop and run data applications, models, and pipelines in the cloud

According to Sanjay Deshmukh, Senior Vice President of ASEAN and India, Snowflake, in today’s highly competitive world, businesses across all sectors are looking to harness the power of data and offer hyper-personalized services to customers, accelerating revenue and growth.

“Leading global companies have transformed to become data-driven enterprises by democratizing access to data and enabling data collaboration, and data monetization.  As businesses in Indonesia embrace digital technologies, there is an urgent need to make data-driven decisions and unlock the value of data that will fuel growth and innovation in their companies,” said Deshmukh.

With data residency legislation in Indonesia, the need to unify data across the ecosystem is now a business-critical need. Snowflake customers in Indonesia will be able to mobilize data at scale and maximize the value of their data to drive innovation, business agility, and performance. Snowflake’s ability to unify data across silos and enable a vibrant data ecosystem for data users will enable organizations to build a more responsive, resilient digital operation in Indonesia.

“AWS and Snowflake share a common obsession for customers, which underpins our long-standing collaboration that has spanned more than 20 Snowflake horizontal product integrations with AWS,” commented Gunawan Susanto, Country Manager, Indonesia at AWS.

For Chris Lewin, Artificial Intelligence and Data Offering Leader for Deloitte Consulting Southeast Asia, many enterprises are looking to modernize their operations to reap the benefits of the cloud’s flexibility, scalability, and agility.

“Our alliance combines the advanced capabilities of Snowflake’s platform with Deloitte’s leadership in strategy, analytics, and technology services to help businesses in Indonesia accelerate their migration to the cloud, reduce costs and shorten innovation cycles,” added Lewin.

The expansion into Indonesia is also expected to see Snowflake bring the power of the Data Cloud to more organizations across the region as well. The company is expected to fill positions in sales, marketing and solution engineers. With operations in Indonesia, Snowflake now has offices and operations across 30 countries.

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